A co-worker told me that Norton HealthCare, one of our local medical megacorporations, was sponsoring a walking club: free signup, and you can walk around the Louisville Zoo early in the morning before it opens up to all the rug rats. I called the number he gave me and spoke with a nice lady who took all my information. Sure enough, a few days later two packages arrived in the mail, one for me and one for my wife. We each got a t-shirt, maps of the zoo and the malls, a pedometer, a wrist or ankle packet, and other schwag. All free. Well there’s no such thing as a free lunch, of course, so I figure somebody managed to get a grant. Perhaps the zoo got some money to get more people in the gate; perhaps a green grant as part of the stimulus plan? Who can say?